Global Business Ebooks
Global Negotiator
In the global business environment of 2003, an executive must have the skills and knowledge to navigate all stages of an international deal, from negotiations to managing the deal after it is signed.
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World Out of Balance
Understanding, planning for, and thriving in the global business environmentBusiness leaders face a global environment that is increasingly complex and treacherous. Written by the managing director of A.T.
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Global Brand Integrity Management
Does your management strategy protect your brand?Who will be the new global business leaders? Those who understand that managing brand and product integrity is crucial to long-term market and financial success.
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Multicultural Behavior and Global Business Environments
Resolve cross-cultural communication issues with your business suppliers, customers, and staff! Because of the rapid growth of multinational corporations and the World Wide Web, global interdependence is no longer a matter of ideology or choice, but an inescapable reality.
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Global Business Citizenship
This practical and engaging book provides a coherent approach to global business responsibility and ethics based on the latest research, theory, and practice.
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China and the Global Business Revolution
China has used industrial policies to try to build large corporations that can challenge those based in more advanced countries. By the late 1990s the operational mechanism of China\'s large firms had seen large advances.
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